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Julian Cannon

Julian Cannon

Julian Cannon

  • Content & Commerce

    What TikTok’s e-commerce launch could mean for marketers and content creators

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    X is trying to entice content creators and former followers back with payouts

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    ‘An exhausting feeling that you’re not good enough’: Confessions of a publicist on weathering a media crisis

  • The header image is an illustration of two people sitting on a couch watching sports on a TV.
    Beyond Ads

    Pepsi y Verizon utilizan regalos antes de la temporada de la NFL para captar nuevos consumidores

  • The header image is an illustration of two people sitting on a couch watching sports on a TV.
    Beyond Ads

    Pepsi and Verizon use giveaways ahead of the NFL season to court new consumers

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    Por qué Lysol está cambiando su forma de presentar productos en TikTok

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    Why Lysol is changing how it places products on TikTok

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    Por qué State Farm utilizó el marketing de influencers para atraer a la Generación Z a su concurso de videojuegos

  • Brands in Culture

    Why State Farm used influencer marketing to attract Gen Zers to its video game competition

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    Inside C4 Energy’s plan to reach Gen Z with WWE Superstars

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    Marketers eye advertising on Las Vegas’ newest flashy entertainment venue — the $2.3B MSG Sphere

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    Jansport planea utilizar Twitch y las redes sociales para conectar con la Generación Z antes del regreso a clases

  • Beyond Ads

    Jansport plans to use Twitch, social media to connect with Gen Z ahead of the back-to-school season

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