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Julian Cannon

Julian Cannon

Julian Cannon

Content & Commerce

What TikTok’s e-commerce launch could mean for marketers and content creators
The Creator Economy

X is trying to entice content creators and former followers back with payouts
Managing Through Crisis

‘An exhausting feeling that you’re not good enough’: Confessions of a publicist on weathering a media crisis
Beyond Ads

Pepsi y Verizon utilizan regalos antes de la temporada de la NFL para captar nuevos consumidores
Beyond Ads

Pepsi and Verizon use giveaways ahead of the NFL season to court new consumers
Español

Por qué Lysol está cambiando su forma de presentar productos en TikTok
Beyond Ads

Why Lysol is changing how it places products on TikTok
Brands in Culture

Por qué State Farm utilizó el marketing de influencers para atraer a la Generación Z a su concurso de videojuegos
Brands in Culture

Why State Farm used influencer marketing to attract Gen Zers to its video game competition
Beyond Ads

Inside C4 Energy’s plan to reach Gen Z with WWE Superstars
Beyond Ads

Marketers eye advertising on Las Vegas’ newest flashy entertainment venue — the $2.3B MSG Sphere
Beyond Ads

Jansport planea utilizar Twitch y las redes sociales para conectar con la Generación Z antes del regreso a clases
Beyond Ads

Jansport plans to use Twitch, social media to connect with Gen Z ahead of the back-to-school season

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