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John McDermott
John McDermott
Marketing
Laundry Service’s Jason Stein: ‘Separating creative and media buying isn’t best’
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What brands and publishers need to know about Facebook’s developer conference
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Liberals share ‘positive’ stories on Facebook; conservatives go ‘negative’
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Inside LinkedIn’s ‘underpants gnome’ publishing strategy
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The NYT dispatches reporters to social conversation hotspots
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I want my Kik: MTV embraces the ‘post-website’ publishing era
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How publishers pull off e-commerce revenue without eroding trust
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Look out Instagram, here comes LinkedIn
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Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos
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What brands and publishers need to know about Meerkat
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How Facebook is helping Fox Sports make money off video
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Pinterest’s new monetization rules inflict pain on ‘pinfluencers’
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Viewability’s elephant in the room: Will advertisers pay more?
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