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Alexander Lee
Gaming and Esports Reporter
Alexander Lee is a reporter covering gaming and esports for Digiday.
Alexander Lee
Gaming and Esports Reporter
Alexander Lee is a reporter covering gaming and esports for Digiday.
The 2024 Notebook
La guía romántica de los esports en 2024
The 2024 Notebook
The romantic’s guide to esports in 2024
Gaming & Esports
Why Gillette is bullish on gaming in 2024
Gaming & Esports
¿Qué hará falta para que las marcas aumenten su gasto en videojuegos en 2024?
Looking Back/Ahead to 2024
What will it take to get brands to increase their gaming spend in 2024?
Looking Back/Ahead to 2024
El resumen: Un año después, el equipo de marketing de videojuegos de TikTok no se va a ninguna parte
Looking Back/Ahead to 2024
The Rundown: One year in, TikTok’s gaming marketing team isn’t going anywhere
Gaming & Esports
Cómo Paramount y Scopely utilizan un videojuego de servicio en vivo para mantener el interés de los fans de Star Trek
Looking Back/Ahead to 2024
The cynic’s guide to esports in 2023
Gaming & Esports
How Paramount and Scopely are using a live service game to keep Star Trek fans engaged
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What G2’s strategic partnership with Version1 means for esports mergers in 2024
Gaming & Esports
Why a top Fortnite Creative studio sees opportunity in Roblox
Gaming & Esports
Así es cómo la asociación de Lego con Fortnite se ensambla como ejemplo de marketing de marca de videojuegos
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