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Business of TV
Business of TV
Advertisers have lingering questions for YouTube after the latest controversial report on child safety
August 21, 2023
Member Exclusive
Future of TV Briefing: Streaming subscriber slowdown gives way to the great rebundling
August 16, 2023
Member Exclusive
Future of TV Briefing: How top streamers’ ad prices have trended in this year’s upfront negotiations
August 2, 2023
Business of TV
Here are three ways the Hollywood strikes will impact the TV business from the media buyer’s perspective
July 27, 2023
Member Exclusive
Future of TV Briefing: This year’s upfront cycle didn’t spur much progress on the measurement currency front
July 26, 2023
Member Exclusive
Future of TV Briefing: How the Hollywood strikes could end up swinging the upfront to streaming
July 19, 2023
Business of TV
Ad overexposure on CTV hurts streamers as much as brands
July 12, 2023
Member Exclusive
Media Buying Briefing: Buyers ask for, and get, pricing rollbacks in the upfront
July 10, 2023
Member Exclusive
Future of TV Briefing: How the future of TV has shaken out so far in 2023
July 5, 2023
Digiday @ Cannes
Omnicom deal with Snowflake creates a multi-party clean room using Albertsons and video publishers data
June 21, 2023
Digiday @ Cannes
RTL and The Trade Desk ink addressable tie-up
June 19, 2023
Business of TV
Study finds open programmatic CTV ad spend slows for the first time in years
June 14, 2023
Business of TV
How a new data-driven TV ad product from Blockgraph aims to harmonize varied data feeds
June 8, 2023
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