Digiday+ Member Exclusives
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The lessons of United’s brand meltdown
For all the talk by publishers of focus, the United meltdown shows that when presented the opportunity, they’ll gladly embed a bunch of outrage tweets.
April 11, 2017 -
Can you hear me now?: Voice picks up steam as bot hype fades
Voice will have more effect on media -- both positive and negative -- than any of the other whizbang technologies that have grabbed so many headlines the previous two years.
April 11, 2017 -
Digiday research: Agencies worry about stretched payment terms
Last month, we gathered some of the agency industry’s biggest names in Nashville, Tennessee, for the Digiday Agency Summit, where they discussed the gripes, challenges and opportunities for the advertising agency industry.
April 10, 2017 -
Amazon is taking on Google and Facebook for ad tech dominance
"Amazon's penetration of most areas is frightening, if not terrifying to some."
April 10, 2017 -
Third-party measurement is no magic bullet
Clients using third-party measurement services have trouble differentiating between their wide variance in outcomes and making sense of their research methods.
April 7, 2017 -
Inside China’s triopoly: How Baidu, Tencent and Alibaba dominate the market
Baidu, Alibaba and Tencent have collected terabytes of information about consumers China. They are so dominant over there that they are widely known as “BAT.”
April 5, 2017 -
An optimistic view of media’s future
All hope is not lost for media in the age of duopoly.
April 4, 2017 -
Will the duopoly face government intervention?
Some say Facebook and Google should be regulated, but a lack of appetite for intervention and more pressing priorities in D.C. are on the duopoly's side.
April 3, 2017