Digiday+ Member Exclusives
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The Rundown: ‘Verizon is here to stay. Go90 might not be.’
In this week’s Rundown, we look at the murky future of Verizon’s Go90, the cultural challenges of publishers’ pivot to memberships and more.
November 15, 2017 -
Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts
European publishers are less likely than U.S. publishers to make most of their digital video revenues from their owned and operated sites.
November 13, 2017 -
Digiday Research: 3 percent of European publishers believe Snapchat offers the best revenue returns
European publishers are building audiences on Snapchat, but they think it offers the worst revenue return among major video players.
November 10, 2017 -
The Rundown: The pivot to subscriptions, Snap’s woes
This week’s Rundown covers the shifting consensus that consumer revenue is the way forward in an ad environment dominated by Google and Facebook and more.
November 8, 2017 -
Digiday Research: 94 percent of European publishers will increase their video output
European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation.
November 6, 2017 -
Coming up: The Digiday magazine Year in Preview issue
This week’s Rundown features a look at our year-end issue, Amazon's boundless ambitions, Twitter's brand pitch and Snapchat's marketing.
November 1, 2017 -
Digiday Research: 37 percent of agencies are using AI
Agency executives generally have a positive outlook on the future of agencies, and more so if their companies have implemented AI.
October 30, 2017 -
Digiday Research: 40 percent of marketers approve of their audience-targeting abilities
Digiday research finds that marketers like, but don't love, their scalable audience-targeting capabilities.
October 27, 2017