Digiday+ Member Exclusives
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‘You have to go beyond the algorithm’: NBCU’s Linda Yaccarino takes platforms to task
The NBCU sales chief challenged the notion that traditional media is held to higher advertising standards than the tech platforms are.
March 8, 2018 -
Digiday Research: European publishers’ GDPR fears recede
Digiday found that publishers were more likely to be unconcerned by the GDPR and the ePrivacy Regulation than they were five months ago.
March 2, 2018 -
The Rundown: The Facebook shakeout begins
The Facebook algorithm shakeout has arrived, and publishers and agencies are struggling to adapt.
March 1, 2018 -
Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes
Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change.
February 28, 2018 -
Digiday Research: Subscriptions dominate ads in OTT revenue models
Digiday surveyed media and advertising executives and found that over 90 percent believe subscriptions offer the best revenue models for OTT services.
February 26, 2018 -
Digiday Research: How Japanese publishers are approaching programmatic
At the Digiday Publishing Summit in Kyoto, Japan, Digiday surveyed publisher execs on the growth of programmatic advertising and ad blocking.
February 23, 2018 -
The Rundown: Google distances itself from ‘platforms’
In this week’s Rundown: Google distances itself from "platforms," Snapchat and Twitter woo publishers and Amazon lags in India.
February 22, 2018 -
Digiday Research: Programmatic TV is still 1 or 2 years away
Digiday research looked into the future of TV and found that the majority expect it to be a viable advertising channel within the next year or two.
February 21, 2018