Digiday+ Member Exclusives
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Snap is offering to pay $50,000 per episode for original Snapchat Discover shows
Snap is willing to pay for original shows, and it’s enough to pique entertainment executives’ interest in producing them.
February 14, 2019 -
Amazon is testing a new ad format that asks customers to leave reviews
Amazon is working on a new ad product that prompts users to review products they’ve purchased within display ads placed on Amazon.com.
February 14, 2019 -
Retail Briefing: To grow, CBD borrows from DTC
There’s money in the CBD category, in case there was any doubt.
February 13, 2019 -
Digiday Research: Marketers are under pressure to use data to make investment decisions
Over three-quarters of 212 marketers surveyed by Digiday in November said they are facing greater pressure to prove how their marketing spend impacts their company's revenue.
February 13, 2019 -
Video Briefing: Amazon and other OTT channel resellers want percentage of revenue, not costs
Amazon prefers to take (an increasingly higher) percentage of revenue generated by OTT channels it resells versus paying a fixed, wholesale price.
February 13, 2019 -
Pitch deck: How Quora is selling advertisers
Founded in 2009, question-and-answer site Quora attracts more than 300 million unique visitors per month.
February 12, 2019 -
Digiday Research: One in two women at agencies say they’ve been harrassed
A January 2018 survey of 446 professionals at marketing and advertising agencies found that 36 percent said they had been harassed in their career.
February 11, 2019 -
Neighborhood Goods is building the DTC mall of the future
Neighborhood Goods, a retail space in Plano, Texas, that brings together brand outposts, is helping born-online brands expand their retail footprint.
February 11, 2019