Digiday+ Member Exclusives
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‘On the precipice of being a real business’: NBCU’s Oxygen wants to make money from podcasts
Oxygen Media has been in the podcasting business for two years and hopes this is the year that business becomes a real revenue stream.
March 11, 2019 -
‘We as a company are very hesitant about our relationship with platforms’: NYT global ad head Sebastian Tomich
The New York Times thrives off of subscription revenue and print advertising. But at SXSW, its focus has been on its show, "The Weekly," which airs on FX and Hulu. While the Times isn't in charge of selling the advertising, it's an investment in growing their brand, said Sebastian Tomich, the Times' global head of advertising. Digiday spoke with Tomich at SXSW about the success the Times has had on platforms like podcast apps and newsletters.
March 9, 2019 -
Cheatsheet: Everything you need to know about Amazon’s evolving retail strategy
Amazon announced yesterday that it's shutting down all of its pop-up stores, as its brick-and-mortar strategy continues to evolve.
March 8, 2019 -
The Rundown: It’s time to question the DTC model
DTC companies have a dirty secret: nobody really knows if the model really works.
March 7, 2019 -
Digiday Research: 44 percent of publishers plan to work with fewer ad-tech vendors
Forty-percent of publishers said they limited the number of ad-tech vendors they worked with in the last year according to 132 publishers surveyed Digiday this February.
March 6, 2019 -
Video Briefing: WarnerMedia changes show how AT&T views the future of TV
It’s a new era at WarnerMedia, which has made sweeping changes to Turner. And more changes are coming as employees brace for layoffs.
March 6, 2019 -
BuzzFeed, Group Nine Media are selling more ‘brand-safe’ cross-platform video ads directly
In the wake of another brand-safety scandal, BuzzFeed and Group Nine Media are looking to build up their direct video ad sales businesses.
March 5, 2019