‘It’s just not what people go to Facebook for’: Despite struggles, Facebook isn’t giving up on Watch

Facebook wants TV-ad dollars and will continue to tinker away at a video product that can draw users and brand budgets. What that leaves is a platform that's having an identity crisis.

The deconstruction of the MCN: As YouTube matures, middlemen lose ground

MCNs, once heralded as a critical part of the YouTube ecosystem, has become a dirty word.

Former Amazon sales exec Jeremi Gorman is bringing new energy to Snapchat

Snap’s chief business officer Jeremi Gorman has come onboard to help the company through a turbulent year of executive turnover.

Investment-as-a-service piques DTC interest

While plenty of startup brands are being built on the backs of venture capital funding, an increasing number are looking to buck the stereotype of bloated VC funded DTC.

Digiday Research: Publisher execs say Apple News+ taking subscriber ties as risky as bad revenue split

Twenty-nine percent of 109 publishers polled by Digiday this April said not having the direct connection to the reader was the greatest challenge when working with Apple News+.

How Stitch Fix markets itself

Stitch Fix, now an eight-year-old, $1.2 billion dollar company, is rethinking how it markets itself to users and potential customers.

DTC gold rush leads to the rise of holding companies

Digital brands thought they could go it alone in retail. Most of them were wrong.

The Rundown: Accenture’s deal for Droga5 marks a turning point for creative agencies

The era of creative agencies is well and truly over with the sale of Droga5 to Accenture Interactive.