Digiday+ Member Exclusives
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Digiday Publishing Summit Event Briefing: The strain of revenue diversification
Revenue diversification requires balance, discipline and conviction; advertisers want more from publishers every year, but often for the same amount of money they paid last time. Go inside the programming and conversations that defined September's event.
September 27, 2019 -
Digiday Research: In-housing saves money but retaining staff is tough
Talent remains the biggest challenge for brands managing their marketing operations in-house. In a survey of 53 brand marketers, all of whom have in-housed at least some marketing functions, 43% of them said they "disagreed" with the statement that in-housing has made it easier to hire and retain talent. Only 527% said they agreed strongly with that statement.
September 27, 2019 -
The Rundown: Pumping the brakes on the podcast gold rush
Podcast advertising is growing at a nice clip, but even The New York Times -- home of "The Daily -- doesn't expect a long boom that will benefit many publishers outside those with breakaway hits.
September 26, 2019 -
‘A single source of truth is key’: Inside Unilever’s plan for blockchain
Blockchain will eventually cover the financial gaps in all of Unilever's online media buys, according to its chief media officer.
September 26, 2019 -
‘Rise of wellness’: How sober culture is taking over media and marketing
Being sober, or sober curious, may be more popular than ever.
September 26, 2019 -
The everything elixir: Why CBD is everywhere
CBD has become an another-level cure-all for every possible ailment one could face.
September 25, 2019 -
Tidying religion: How a growing interest in minimalism has spawned media empires
Tidying up, has in short, gone big. People are more anxious than ever before, and more cognizant of the impact they’re having on the spaces and the environments around them. The Internet has made space-envy real: Instagram makes it easy to voyeuristically gaze on other people’s homes and marvel at how organized and neat they are. And all of this is aided by the explosion in bloggers specializing in organizing from Dave Bruno to Tammy Strobel.
September 24, 2019 -
‘They want their jobs to fit their life’: How the workplace is undergoing a revolution
Younger generations want to work differently, as companies struggle to adapt.
September 23, 2019