For the past six weeks, Digiday has experimented with a new way for people to get our content.
There’s the regular version of stories, typically clocking in at 500-800 words, and then there’s the 70-to 80-word TLDR version.
The idea is that in a media world rapidly shifting to mobile devices, news content hasn’t done enough to change to fit new behavior patterns. This was a topic that came up in a recent podcast we recorded with Kevin Delaney, president and editor-in-chief of Quartz, who decried the tyranny of the 800-word article, a relic from newspapers.
In order to demystify TLDR — it stands for “too long; didn’t read” — we asked Hannah Yi, our new video producer, to find out if the denizens of New York knew what TLDR stands for. Here’s what we learned.
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WTF is TLDR? from Digiday on Vimeo.
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