The 5 Stages of Mobile Advertising

Mobile advertising is deep in the hype cycle. Right now, it’s in the trough of disappointment. The overreactions, which always happen in digital, reminded us of the Kubler-Ross model of grieving.

https://staging.digiday.com/?p=22011

More in Media

YouTube is under fire again, this time over child protection

Adalytics Research asks, ‘Are YouTube advertisers inadvertently harvesting data from millions of children?’

Illustration of a puzzle that spells out the word 'media.'

Media Briefing: Publishers pump up per-subscriber revenue amid ad revenue declines

Publishers’ Q2 earnings reveal digital advertising is still in a tight spot, but digital subscriptions are picking up steam.

Lessons for AI from the ad-tech era: ‘We’re living in a memory-less world’

Experts reflect how the failures of social media and online advertising can help the industry improve the next era of innovation.