NYC Needs a PayPal: Hunch cofounder and investor Chris Dixon is sort of the Pied Piper of New York’s perpetually nascent startup community. There’s long been questions why New York, the home to so much innovation in other fields, badly trails Silicon Valley and other places when it comes to tech. The answer is a jumbled mess, but Dixon hits on a simple point. New York needs a home run. The Valley is still enjoying the fruits of PayPal, nearly a decade after its $1.5 billion exit. Its sale to eBay spawned a generation of angel investors and entrepreneurs. The “PayPal Mafia” has backed scores of companies, including Facebook. New York hasn’t had that exactly. There was DoubleClick, but no billion-dollar companies in the consumer tech space. Right now hopes are pinned on Foursquare being that company. It’ll never be the scale of a Silicon Valley infrastructure plays, but if New York can corner the market on services and digital media it’ll get a jump on its bigger rival across the country.
The March of Google+: It looks like Google has a definite hit that’s expanding beyond nerdy early-adopter circles. A report pegs Google+ now at 25 million users. More importantly, they’re actually continuing to use the service.
Mining Twitter Data: Social Flow has another interesting analysis of Twitter behavior data for publisher accounts. One of the most interesting aspects is the graphic on what tweets are clicked the most for different publications — and the words those tweets contain.
The Washington Post invests in climate coverage as its team expands to over 30 journalists
The Post's climate team continues to expand as the publisher makes big bets on the beat drawing younger audiences.
Inside one media company’s strategy to monetize the Fifa World Cup
Soccer media business Footballco has spent most of 2022 trying to make hay while the sun is shining.
Publishers continue to evaluate cost-cutting in Q4, with economic and budgetary pressures mounting
The wave of cost-cutting measures in Q3 is still flowing into Q4, with publishers under pressure to keep expenses down at a time of continuing economic uncertainty and budget planning.
SponsoredHow brands are measuring incremental performance on CTV
Connected TV is unique among other advertising channels because it combines linear television’s storytelling capabilities with digital marketing’s targeting and measurement. As more marketers leverage CTV advertisements to reach relevant and engaged audiences, they also want to understand the real value they are generating with their investment. Incrementality reporting and measurement allow advertisers to measure […]
Member ExclusiveMedia Briefing: Publishers’ Q3 earnings reports show promise, but not without sacrifice
Publishers' third quarter earning reports are in.
A new entrant in the data-driven linear TV measurement space aims to fill a gap left by Microsoft’s Xandr
As Xandr shuts down its Clypd platform, datafuelX's M3 SaaS product aims to solve some of the multi-currency, multi-platform problems with investing in convergent TV today.