Save 50% on a 3-month Digiday+ membership. Ends Dec 5.
As social media begins to challenge search as the primary driver of traffic to many digital media properties, some publishers are making a concerted effort to place it at the center of their businesses and their daily operations.
At the Digiday Publishing Summit last week, Federated Media President Deanna brown sat down with Digiday’s editor-in-chief, Brian Morrissey, to discuss how publishers can make the most of opportunities in social, and why the industry as a whole should focus less on technology and more on content itself.
More in Media
What publishers are wishing for this holiday season: End AI scraping and determine AI-powered audience value
Publishers want a fair, structured, regulated AI environment and they also want to define what the next decade of audience metrics looks like.
Digiday+ Research Subscription Index 2025: Subscription strategies from Bloomberg, The New York Times, Vox and others
Digiday’s third annual Subscription Index examines and measures publishers’ subscription strategies to identify common approaches and key tactics among Bloomberg, The New York Times, Vox and others.
From lawsuits to lobbying: How publishers are fighting AI
We may be closing out 2025, but publishers aren’t retreating from the battle of AI search — some are escalating it, and they expect the fight to stretch deep into 2026.
Ad position: web_bfu