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Frictionless Isn’t Fun: Facebook’s Open Graph is proving to be pretty annoying for everyone. You have probably seen your news feed full of posts about friends reading articles on Yahoo or The Guardian, which is a feature of frictionless sharing; however, the annoying part is that if you click on these shared articles, you will be prompted to add the news site’s social sharing app. As CNET’s Molly Wood points out, “In search of ‘frictionless’ sharing, Facebook is putting up a barrier to entry on items your friends want you to see — that is, they’re creating friction. Even if it’s just a onetime inconvenience, any barrier to sharing breaks sharing.” More than just causing friction, Wood also notes that if everyone does just embrace the Open Graph, then pretty soon all of our Facebook feeds will be entirely taken over by passive, automated, seamlessly shared posts. That doesn’t seem very social for a social network. CNET
Texting Crackdown in Pakistan: Pakistan’s Telecommunications Authority is cracking down on texting. The PTA has come up with a list of around 1,700 words that it considers offensive and has ordered that phone companies start filtering these words from text messages. While many words on the list are profanities and other gross things you would expect, but then there are some like “Athlete’s Foot,” “Glazed Donut” and “Penthouse” that don’t make quite as much sense. The PTA claims that this measure is meant to cut down on spamming. So much for freedom of speech and privacy. Hindustan Times
Kohl’s Pulls a Rebecca Black: Smart marketing or annoying hijacking of an annoying viral sensation? A little bit of both. Kohl’s has created a commercial using a spoof of Rebecca Black’s god-awful song “Friday” to promote its Black Friday sale. Watch for yourself. It’s equally if not more annoying than the original. The Daily Dot
Tumblr of the Day: Literary quotes depicted by TV stills, or as the Tumblr creator describes it, “Kurt Vonnegut, meet Brenda Walsh.” Slaughterhouse 90210
Video of the Day: I don’t like cats, but if it will give me free massages, I’ll take one! That’s one lucky son of a bitch, literally. The Daily What
The Washington Post invests in climate coverage as its team expands to over 30 journalists
The Post's climate team continues to expand as the publisher makes big bets on the beat drawing younger audiences.
Inside one media company’s strategy to monetize the Fifa World Cup
Soccer media business Footballco has spent most of 2022 trying to make hay while the sun is shining.
Publishers continue to evaluate cost-cutting in Q4, with economic and budgetary pressures mounting
The wave of cost-cutting measures in Q3 is still flowing into Q4, with publishers under pressure to keep expenses down at a time of continuing economic uncertainty and budget planning.
SponsoredHow brands are measuring incremental performance on CTV
Connected TV is unique among other advertising channels because it combines linear television’s storytelling capabilities with digital marketing’s targeting and measurement. As more marketers leverage CTV advertisements to reach relevant and engaged audiences, they also want to understand the real value they are generating with their investment. Incrementality reporting and measurement allow advertisers to measure […]
Member ExclusiveMedia Briefing: Publishers’ Q3 earnings reports show promise, but not without sacrifice
Publishers' third quarter earning reports are in.
A new entrant in the data-driven linear TV measurement space aims to fill a gap left by Microsoft’s Xandr
As Xandr shuts down its Clypd platform, datafuelX's M3 SaaS product aims to solve some of the multi-currency, multi-platform problems with investing in convergent TV today.