Industry spoof videos have definitely become a thing, which is probably a good thing, because the digital media world can take itself too seriously.
Social marketing platform Crowdtap is the latest to try its hand at this phenomenon — and do so quite successfully. We always appreciate efforts to call out industry cliches and silly jargon, so good job to Crowdtap for poking fun at some stereotypical marketing company types by portraying the client/social marketer pitch process as a speed dating situation. Watch below.
More in Media
NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory
Day two of IAB’s NewFronts featured presentations from Samsung, Condé Nast and Roku, highlighting new partnerships, ad formats and inventory, as well as new AI capabilities.
The Athletic to raise ad prices as it paces to hit 3 million newsletter subscribers
The New York Times’ sports site The Athletic is about to hit 3 million total newsletter subscribers. It plans to raise ad prices as as a result of this nearly 20% year over year increase.
NewFronts Briefing: Google, Vizio and news publishers pitch marketers with new ad offerings and range of content categories
Day one of the 2024 IAB NewFronts featured presentations from Google and Vizio, as well as a spotlight on news publishers.
Ad position: web_bfu