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Special Projects
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Media Buying
Evolving Agencies
GroupM is in the trough of the business cycle — when will it reach the crest again?
November 6, 2023
Generative AI
AI Briefing: Here is how a startup named after a Black inventor is addressing AI’s racial bias
November 6, 2023
The Creator Economy
New startup hopes to tap into both the AI boom and creator economy
November 3, 2023
Member Exclusive
Research Briefing: Ad-tech firms, agencies prep for increased political CTV spending in 2024
November 2, 2023
Experimental Channels
As Waze absorbs into Google’s maps unit, 4screen sees a chance to grab the in-car ad steering wheel
November 2, 2023
Agency Culture
How global agency group Dept has used its B Corp status as a differentiator
November 1, 2023
Member Exclusive
Media Buying Briefing: Performance or outcomes-based remuneration looks to be the future model
October 30, 2023
Generative AI
AI Briefing: More companies are advertising AI as spending picks up
October 30, 2023
Business of TV
Ad-tech firms and political agencies prepare for another year of spending heavily on CTV
October 27, 2023
Marketing on Platforms
Pixability looks to boost media investments for diverse YouTube creators
October 27, 2023
Future of Measurement
As more brands use generative AI to create social content, agencies are changing how they measure its success
October 26, 2023
Evolving Agencies
Sometimes agencies need an agency — rather, a media execution partner — to get the job done
October 26, 2023
Member Exclusive
Media Buying Briefing: A look at data standardization as generative AI and privacy landscape changes
October 23, 2023
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