7 Excellent Brand Hacks

A giant golden bazooka is not the first place you’d go looking for a Chanel logo. But that’s part of the fun for Los Angeles artist Peter Gronquist, who has designed a lethal line of killer branded luxury products. And he’s not alone in his brand-hacking antics: Artists and designers from all over the world have take it upon themselves to repurpose brands, re-imagine logos and redesign products to their liking and, in some cases, inventing completely new (and completely unofficial) products.

Here’s a sampling of our favorite brand hacks:

Louis CK One

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In a pretty smart twist on CK One, this Tumblr riffs on both the fashion brand and the popular comedian through a series of fake ads combining the two. It even includes a billboard featuring Louis CK’s paunch protruding over his jeans.

Tic Tac Dynamite and a Pampers Blow Horn

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What does dynamite have to do with Tic Tacs or a blow horn have to do with Pampers? We’re not sure either. But these prototypes from Russian designer “Kalimul” are pretty funny.

Oreo Manhole Cover and Louis Vuitton Waffle Maker 

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On the streets, an Oreo manhole cover might resemble the cookie but underneath it, lurks raw sewage. Gross! Let there be waffles, instead. Los Angeles-based designer Andrew Lewicki fabricated both the manhole cover and that fully functional Louis Vuitton-patterned waffle maker.

High-Fashion Weapons

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These two weapons, a Fendi chainsaw and a Chanel bazooka, by Los Angeles-based artist Peter Gronquist are clearly for people who would kill for fashion. Gronquist has created an entire arsenal of lethal luxury sculptures out of once-functional guns.

 

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