5 Recent Brand Facebook Flops

Digiday recently collected a roundup of a brand tweets that highlight how not to have a social media presence. But companies aren’t just cheesy on Twitter. In the interest of fairness-in-shaming, here are a smattering of recent Facebook flops by brands that should know better. (And, come to think of it, maybe their fans should know better too, because a lot of these posts got way too many likes.)

A Snapple bottle band? Someone call Pitchfork! (Actually, they’d probably be into this.)

Screen Shot 2013-08-06 at 12.35.48 PM


Dunkin Donuts
Asking for people to like you is so needy. We’ll give you a pass if this was the result of caffeine withdrawal, though.

Screen Shot 2013-08-06 at 12.43.47 PM


That is one tough word scramble. “Exact Rear” was our guess.

Screen Shot 2013-08-06 at 1.15.19 PM


Orbit Gum
Here’s my favorite emoticon, Orbit … >:-(

Screen Shot 2013-08-06 at 1.03.33 PM


Pizza Hut
I don’t think you are fully grasping the concept of the tbt hashtag.

Screen Shot 2013-08-06 at 1.08.20 PM


More in Marketing

What TikTok’s e-commerce launch could mean for marketers and content creators

TikTok has officially launched its new e-commerce platform, TikTok Shop, earlier this month on August 1. Using the new e-commerce platform, brands and creators can sell products directly on the platform, potentially creating new revenue streams, and tap into the short-form video platform’s growing popularity.

‘The influencer industry can be really vile’: Confessions of an influencer marketer on the industry’s unfair hiring practices

While the influencer industry might sound exciting and like it’s full of opportunities, one marketer can vouch for the horrific scenarios that still take place behind the scenes.

Digiday+ Research: Marketers said revenue grew in the last year, with more growth expected ahead

After a tumultuous 12 months, marketers are getting a clear picture of how they really did during a time of true uncertainty. And, as it turns out, it wasn’t all that bad.