Publisher’s guide: How to trigger social interactions on Facebook

Turn social engagements into a gold mine!

Uncovering Facebook’s 2019 power metric


Never heard of Means of Social Interactions? You’re not alone.

It’s no secret that Facebook keeps their algorithm under lock and key, making things quite challenging for publishers. The PubPlus Lab was able to blow the lid off the social interaction algorithm and expose how it can be a powerful moneymaker.

Waiting for you inside this report are our Labs learnings on how a campaign’s comments soared from 0 to 50,000 in an hour, generating 185% ROI. Don’t worry, it’s not a fluke; we checked, then checked again.

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