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Seb Joseph

Seb Joseph

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El gasto de anunciantes en TikTok desafía la desaceleración de la publicidad
Marketing on Platforms

Ad spending on TikTok defies advertising slowdown
Life Beyond the Cookie

How ad tech CEOs ride out a recession, according to Ogury’s new CEO
Life Beyond the Cookie

‘There’s a lot of blind buying’: Schibsted makes its first-party IDs widely available in the open market
Navigating Economic Instability

Amidst the market carnage, a silver lining is emerging for some ad tech companies
Navigating Economic Instability

Mythbuster: an ad recession’s biggest misconceptions
Navigating Economic Instability

Ad tech firms focus on layoffs as ad recession fears build
Navigating Economic Instability

‘Conservative, not dystopian’: IAB Europe economist Daniel Knapp’s ad spending outlook for 2023
Navigating Economic Instability

Previsión de gasto publicitario: nublado con posibilidad de recesión
Navigating Economic Instability

Ad spending forecast: cloudy with a chance of recession
Navigating Economic Instability

‘A very different environment for M&A’: Dealmaking trundles on as ad slowdown drags
Navigating Economic Instability

‘Time to go on the offense’: In a choppy ad tech M&A market, strategic investors eye deals
Managing Through Crisis

“Lejos de la compra táctica de medios”: Los anunciantes cambian de estrategia para controlar mejor la inversión publicitaria

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