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Kristina Monllos

Kristina Monllos

Super Bowl

‘An awareness problem’: Why beauty brands like E.l.f Beauty, NYX, CeraVe are advertising at Super Bowl LVIII
Member Exclusive

Marketing Briefing: Marketers amp up their Las Vegas efforts, including the Sphere, for the Super Bowl
Member Exclusive

Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities
The Confessions

Confessions of a media buyer on ‘shake up of rep support’ as platform spend asks get ‘aggressive’
Member Exclusive

Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus
Brands in Culture

Por qué Acura y Adobe, patrocinadores habituales del Festival de Cine de Sundance, amplían este año su presencia allí
Brands in Culture

Why longtime festival sponsors Acura and Adobe are expanding their Sundance presence this year
Member Exclusive

Marketing Briefing: What are marketers prioritizing as Google starts to crumble the third-party cookie?
Member Exclusive

Marketing Briefing: Pop-Tarts and Cheez-Its’ buzz prove why mascots still matter for big brands
The 2024 Notebook

Advertisers — they’re just like us and don’t want to be solely advertisers, but part of culture
Member Exclusive

Marketing Briefing: What will the top marketing trends in 2024 be?
Looking Back/Ahead to 2024

Marketers no longer have total control of their brand narratives. Now they’re spending time influencing influencers
Español

Lo que los especialistas del marketing deben aprender de la innovación de la propiedad intelectual de marcas como Barbie, Nike y Super Mario Bros. para 2024

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