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Kristina Monllos

Kristina Monllos

Brands in Culture

Los profesionales del marketing quieren mediciones coherentes, salvaguardas sociales y descifrar las nuevas capacidades de las plataformas en 2023
Brands in Culture

Marketers want consistent measurement, social safeguards and to crack new platform capabilities in 2023
The Confessions

Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’
Member Exclusive

Marketing Briefing: Here are the top trends, issues marketers had to navigate throughout 2022
Brands in Culture

En 2023, los CMOs de Mastercard, NHL y Zola se centrarán en la creación de comunidades, mundos virtuales, incentivos de retención y más
Brands in Culture

CMOs at Mastercard, NHL, Zola will focus on community building, virtual worlds, retention incentives and more in 2023
Member Exclusive

Marketing Briefing: Inflation pushes marketers to value messaging and ongoing sales promotions as they court ‘savvy shoppers’
Brands in Culture

How Zola is boosting its OOH spending in New York for ‘engagement season’
Member Exclusive

Marketing Briefing: ‘The answer is no’: Why agencies need to reject RFPs with egregiously extended payment terms
Brands in Culture

Una marca de bebidas sin alcohol se centra en lo experiencial, impulsando con bartenders el reconocimiento del producto ante una sobria Generación Z
Brands in Culture

Why this non-alcoholic beverage brand focused on experiential, working with bartenders to boost brand awareness with a sober Gen Z
Member Exclusive

Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls
Member Exclusive

Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

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