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CMO Strategies: Advertisers identify the top attributes on ad-supported streaming platforms
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Hilary Milnes
Hilary Milnes
Marketing
VR gets its first cover girl, and hints at how commerce might work
Marketing
For die-hard ChapStick fans, there’s now an e-commerce store
Marketing
Abercrombie & Fitch’s bid for relevance: ‘Invite everyone to the party’
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‘A delicious slice of pie’: QVC’s surprisingly successful mobile play
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How Diesel talks to its mobile customers through 400 programmatic ads
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Post-Thrillist, JackThreads debuts a new line — and a new business model
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Kmart trolls scrooges with ‘ridiculous’ holiday ads in September
Media
Inside Vogue’s New York Fashion Week digital wrap party
Marketing
More brands flock to Amazon Dash, but it largely remains ‘an experiment’
Marketing
The Limited’s new campaign features ‘real women’ in leadership positions
Glossy
How tech in Rebecca Minkoff’s fitting rooms tripled expected clothing sales
Marketing
Staples wants to bring 3D printing to the masses
Marketing
Snapchat and Uber: How outsiders are getting into NYFW events
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