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Catherine Wolf

Research Editor

Catherine Wolf

Research Editor

Member Exclusive

Research Briefing: Publishers find Q4 isn’t lucrative, despite varied revenue sources
Member Exclusive

CMO Strategies: Beyond Amazon, the strengths of the top retail media networks — from Walmart to Kroger
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Research Briefing: Ad-tech firms, agencies prep for increased political CTV spending in 2024
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Research Briefing: Brands, retailers back away from X on anniversary of Musk purchase
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Research Briefing: Agencies see a future for AI as Advertising Week wraps up
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Research Briefing: Pinterest pitches itself to marketers to build clout among platforms
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Research Briefing: Media agencies are cautiously optimistic about 2024 client spending
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Digiday Media Agency Report 2023: The state and future of the media agency, from client spending to AI’s impact
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Research Briefing: Brands use Facebook less, dive into YouTube Shorts more
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Research Briefing: Brands seem unsure about TikTok’s marketing potential, but TikTok Shop pitch may cause them to spend
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Research Briefing: Google may be on trial, but it still dominates marketing spend and confidence on the buy side
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Research Briefing: Marketers question Threads’ value, but are publishers cooling on Meta’s Facebook too?
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CMO Strategies: Ad-supported streaming captures viewers, but doesn’t yet dominate marketers’ playbooks

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