Each day we provide a roundup of five stories from around the Web that our editors read and found noteworthy. Follow us on Twitter for updates throughout the day @digiday.
At Least Someone’s Making Money: According to ABC News, amid the multiple warnings about ad tech bubbles and the global slowing of ad spend, there is one company that is sitting pretty in ad tech: Google. No surprise there, but what it says about the so-called race against Google is telling. It seems everyone else is losing, big time. Yahoo is losing a lot of money in ad revenues, and so is Microsoft. It’s kind of a bloodbath out there, and yet Google has a big vulnerability — 96 percent of its revenue comes from advertising. If Facebook can keep moving forward into Google’s territory – enabling social search and ramping up its ad tech – then every bite from its competitors will hurt the company, a lot. Google might not end up like MySpace, but it may become the next Yahoo unless it can hold off the Facebook army. ABC News— Carla Rover @carlarover
Another One Bites the Dust: BuyWithMe, one of the larger also-rans in the daily deals universe, has been purchased by the Gilt Groupe, the parent of a number of luxury deals sites, including Gilt City and Jetsetter. The purchase seems to indicate that neither company has been able to create and exploit enough of a niche to compete against Groupon and LivingSoclal. BuyWithMe competed head to head with Groupon, offering half-price manicures via email but, because it has a national presence, does offer the Gilt Groupe a much larger footprint that it has currently. In what would seem to be very bad news for BuyWithMe employees, in an unrelated move, last week Gilt laid off about half of its staff. cnet— Anne Sherber @annesherber
The Washington Post invests in climate coverage as its team expands to over 30 journalists
The Post's climate team continues to expand as the publisher makes big bets on the beat drawing younger audiences.
Inside one media company’s strategy to monetize the Fifa World Cup
Soccer media business Footballco has spent most of 2022 trying to make hay while the sun is shining.
Publishers continue to evaluate cost-cutting in Q4, with economic and budgetary pressures mounting
The wave of cost-cutting measures in Q3 is still flowing into Q4, with publishers under pressure to keep expenses down at a time of continuing economic uncertainty and budget planning.
SponsoredHow brands are measuring incremental performance on CTV
Connected TV is unique among other advertising channels because it combines linear television’s storytelling capabilities with digital marketing’s targeting and measurement. As more marketers leverage CTV advertisements to reach relevant and engaged audiences, they also want to understand the real value they are generating with their investment. Incrementality reporting and measurement allow advertisers to measure […]
Member ExclusiveMedia Briefing: Publishers’ Q3 earnings reports show promise, but not without sacrifice
Publishers' third quarter earning reports are in.
A new entrant in the data-driven linear TV measurement space aims to fill a gap left by Microsoft’s Xandr
As Xandr shuts down its Clypd platform, datafuelX's M3 SaaS product aims to solve some of the multi-currency, multi-platform problems with investing in convergent TV today.