As the streaming landscape continues to shift, with recent news coming from HBO and Netflix on their programming and advertising programs, broadcasters are grappling with ensuring that they are putting out the best possible content they can afford. From the studio to streaming services, we’ll hear from media companies who are at the forefront of all things video.

At the Future of TV Programming Forum, we’ll tackle how these companies are producing streaming shows and short-form video, and how they’re distributing programming across a number of services and digital platforms. 

As an attendee of Digiday’s Future of TV Programming Forum, you’ll also have access to our Future of TV Week virtual town hall, taking place November 8.

Part of Digiday Media Presents: Future of TV Week. For more information on the week and other connected events, visit the page here.

Speakers

  • speaker
    Emily AndersonVOX MEDIAVP, VOX VIDEO & TV
  • speaker
    John BishopADVERTISER PERCEPTIONSVP OF BUSINESS INTELLIGENCE
  • speaker
    Paul NeinsteinPROJECT X ENTERTAINMENTCO-CHIEF EXECUTIVE OFFICER
  • speaker
    Jo SharonMAGICAL ELVESCO-CEO
  • speaker
    Danny VillaNBCUNIVERSAL TELEMUNDO ENTERPRISESHEAD OF DEVELOPMENT & PRODUCTION, HISPANIC STREAMING GROUP
  • speaker
    John ViladePREMIONHEAD OF SALES
See all Speakers

Agenda

12:00 p.m. ET
Opening Remarks and State of the Industry

We’ll discuss key trends and data to set the scene and kick off the virtual forum.

speaker

Tim Peterson

SENIOR MEDIA EDITOR

DIGIDAY

12:10 p.m. ET
Must-See TV: How One Streaming Service or Production Studio Is Assessing the Market for Original and Licensed Programming

Join this session to hear how Project X Entertainment’s co-chief executive officer, Paul Neinstein is assessing the market for original and licensed programming.

speaker

Paul Neinstein

CO-CHIEF EXECUTIVE OFFICER

PROJECT X ENTERTAINMENT

speaker
Moderator
Tim Peterson
12:30 p.m. ET
Is TikTok TV?: The State of Short-Form Video Strategy

‘TikTok isn’t TV, and that’s OK!’ according to Emily Anderson, Vox’s vp of video & tv at Vox Media. Audiences go to different platforms for different experiences, and publishers need to deliver on those different types of content. Join this session to hear how Vox is one of the few outlets successfully making short, medium, and long form across a number of platforms.

speaker

Emily Anderson

VP, VOX VIDEO & TV

VOX MEDIA

speaker
Moderator
Tim Peterson
12:50 p.m. ET
Back to Set: How TV & Streaming Production Has Bounced Back From the Pandemic-Induced Pause

Join this session to hear Danny Villa, head of development & production, Hispanic Streaming Group at NBCUniversal Telemundo Enterprises share how TV and streaming production has bounced back from the pandemic-induced pause.

speaker

Danny Villa

HEAD OF DEVELOPMENT & PRODUCTION, HISPANIC STREAMING GROUP

NBCUNIVERSAL TELEMUNDO ENTERPRISES

speaker
Moderator
Tim Peterson
1:10 p.m. ET
Programming Guide

Join this session to hear how Jo Sharon, co-ceo of Magical Elves manages programming distribution across traditional TV and streaming, as well as the company’s development strategy as a whole.

speaker

Jo Sharon

CO-CEO

MAGICAL ELVES

speaker
Moderator
Tim Peterson
1:30 p.m. ET
The State of CTV Advertising Spending & Priorities Ahead

By every measure, all signs point to an acceleration in ad-based models being the future of streaming — and advertisers are embracing new data-driven targeting and measurement capabilities in CTV to optimize ad spending to meet changing consumer habits and local market dynamics. In this discussion, John will share insights from our 2022 CTV/OTT Advertiser study and what’s top of mind for advertisers as they continue to invest more in streaming ads — on topics such as targeting, measurement, brand safety, ad fraud and inventory.

speaker

John Bishop

VP OF BUSINESS INTELLIGENCE

ADVERTISER PERCEPTIONS

speaker

John Vilade

HEAD OF SALES

PREMION

1:30 p.m. ET
Closing Remarks

Join us as we close the forum with key takeaways from the day.

speaker

Tim Peterson

SENIOR MEDIA EDITOR

DIGIDAY

See Full Day

Contact us

Become a speaker

Apply here to become a speaker at this or other Digiday events.

Apply to be a speaker
Sponsorship Opportunities

Submit your information to learn more about branding opportunities.

Submit here