Digiday Future of TV Programming Forum

We’ll discuss key trends and data to set the scene and kick off the virtual forum.

Join this session to hear how Project X Entertainment’s co-chief executive officer, Paul Neinstein is assessing the market for original and licensed programming.

‘TikTok isn’t TV, and that’s OK!’ according to Emily Anderson, Vox’s vp of video & tv at Vox Media. Audiences go to different platforms for different experiences, and publishers need to deliver on those different types of content. Join this session to hear how Vox is one of the few outlets successfully making short, medium, and long form across a number of platforms.

Join this session to hear Danny Villa, head of development & production, Hispanic Streaming Group at NBCUniversal Telemundo Enterprises share how TV and streaming production has bounced back from the pandemic-induced pause.

Join this session to hear how Jo Sharon, co-ceo of Magical Elves manages programming distribution across traditional TV and streaming, as well as the company’s development strategy as a whole.

By every measure, all signs point to an acceleration in ad-based models being the future of streaming — and advertisers are embracing new data-driven targeting and measurement capabilities in CTV to optimize ad spending to meet changing consumer habits and local market dynamics. In this discussion, John will share insights from our 2022 CTV/OTT Advertiser study and what’s top of mind for advertisers as they continue to invest more in streaming ads — on topics such as targeting, measurement, brand safety, ad fraud and inventory.

Join us as we close the forum with key takeaways from the day.